China’s 2024 National Day Golden Week Sees 60% Rise in Outbound Travel Transactions and 120% Surge in Inbound Spending YoY via Alipay

Alipay
  • The number of outbound travel transactions made by Alipay users increased by more than 60% year-on-year. Top destinations included Malaysia, Korea, Thailand, Hong Kong SAR, and Singapore.
  • In China, international travelers spent 120% more year-on-year using their international card-enabled Alipay accounts at merchants during the first four days of the National Day holiday.
  • Alipay Tap! saw transaction volume increase by 130% during the holiday compared with the same period in September.
  • Travelers made over 20 million interactions with the AI life assistant Zhixiaobao for an enhanced travel experience.

HANGZHOU, China–BUSINESS WIRE–

During the 2024 National Day Golden Week, Alipay recorded a significant increase in both China’s outbound and inbound tourism spending.

/Public Release.