5 May 2022
The Northern Territory is receiving international attention after Northern Territory Major Events Company won seven awards at the global Eventex Awards 2022. Parrtjima – A Festival in Light received six awards, and BASSINTHEGRASS Music Festival received one.
Parrtjima was recognised as best overall Australian/Oceania Event (Platinum), best Outdoor Event (Gold), best Public Event (Gold), best Cross-Channel Storytelling (Gold), best Cultural Event (Bronze) and best PR Campaign (Bronze). BASSINTHEGRASS was awarded best Music Event (Gold).
It is another win for Parrtjima, which received the Best Regional Event and Best Achievement in Marketing or Communications Awards at the 2021 Australian Event Awards.
Both events are huge economic drivers for the Territory, with Parrtjima – A Festival in Light 2021 generating a Total Expenditure Stimulus of more than $11.5 million for the economy. Almost $10 million of this was new money to the region.
BASSINTHEGRASS 2021 generated a Total Expenditure Stimulus of $14.5 million for the Territory economy, $12 million of which was new money. It also attracted a record crowd of 14,000 during a time when events around the world were being cancelled.
