Swarovski Gets In Touch With Its Mystical Side With New Tarot Magic Collection

Capturing the new-season mood, Tarot Magic features unique silhouettes in chic gold tones and rich dark blues, purples and greens. The brand explores the play on light when crystal, metal tones and symbols are combined. Swallows, spades, evil eyes and hand gestures are incorporated into the versatile silhouettes, embellished with Swarovski crystals and hidden meaningful details reveal themselves upon closer inspection.

TAROT MAGIC FAMILY

Swarovski crystal embellishment brings to life intricate and meaningful amulets such the clasped hands, which symbolize protection.

The golden tones of the Tarot Magic earrings and Swarovski crystal detailing shine a new light on the beautiful illustrations of the tarot cards.

Embodying the mystic of tarot, the refined double-sided pendant brings subtle versatility thanks to the sliding mechanism for different lengths. Created to make a style statement, the matching cocktail ring illustrates Swarovski’s crystal cutting expertise.

Luxe pieces get a spiritual spin including the all-around charm necklace that combines intricate craftsmanship and creativity, paying homage to age-old tarot symbols.

The asymmetrical earring trend has been evolving for a few seasons now and the tarot magic designs bring more than just good style, they offer three different ways to wear.

Made to be mixed, matched and layered; the new Swarovski Remix Collection designs channel both luck and the latest trends with protective amulets and powerful motifs from Tarot Magic.

Swarovski has always expressed its DNA with its Collections of meaningful and stylish designs. From the evil eye, horseshoe, hamsa hand and infinity symbol, the Fall Collection offers many dazzling takes on signs and amulets, inviting women to create their own style story and shape their destiny.

ABOUT THE CAMPAIGN

Swarovski highlights the power of dreams, however big or small, with its Fall TV and digital campaign that showcases a fashion-forward psychic who grants the wishes of the female characters. The campaign is a call to women around the world to believe in themselves and the power of magic.

The Swarovski Tarot Magic Collection will be available in Swarovski boutiques and on swarovski.com from the 8th of August.

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