DMARC ensures senders comply with the new Google and Yahoo rules.
SANTA BARBARA, CA / ACCESSWIRE / October 31, 2023 / ZeroBounce launches DMARC monitoring tool to help email senders protect their domains from spoofing and spam. In light of Google and Yahoo’s strict email authentication rules, DMARC is a must for mass senders to ensure inbox delivery.
ZeroBounce’s DMARC Monitor helps organizations keep watch on their domain security and improve email deliverability. DMARC stands for “Domain-Based Messaging Authentication, Reporting and Conformance” and is an email authentication protocol. It helps verify that emails come from a legitimate source and protects users from fraud and phishing attacks.
To counteract malicious attacks and boost email security, Google and Yahoo are enforcing new rules for bulk senders. By February 2024, organizations sending more than 5,000 daily emails to Google and Yahoo users must authenticate their domains. The two email providers focus on “a crucial aspect of email security: the validation that a sender is who they claim to be,” said Google’s Group Product Manager Neil Kumaran.
ZeroBounce’s DMARC Monitor helps organizations comply with the new rules so their emails can reach the inbox. “With an easy setup process and real-time capabilities, the tool provides detailed reports on emails sent on your behalf. These reports alert you of any suspicious email activities so you can take action against potential spoofing and phishing attempts,” says ZeroBounce CEO Liviu Tanase.
