A striking blue tree at one of Townsville’s busiest intersections is set to strike countless conversations, with Townsville City Council partnering with local business The Brilliant Group to transform an old gum tree near the Riverway complex ahead of World Mental Health Day.
Deputy Mayor and divisional councillor Suzy Batkovic said the initiative would create a powerful visual reminder of the importance of checking in on friends, family and colleagues.
“The bright blue tree is impossible to miss, and that’s exactly the point,” Cr Batkovic said.
“The Blue Tree Project is all about encouraging conversations around mental health and reminding people that it’s okay not to be okay.
“Every day thousands of motorists, cyclists and pedestrians pass through this intersection. We hope this tree encourages people to pause, reflect and check in with family and friends.
“Mental health challenges can affect anyone, regardless of age, background or circumstance. This tree is a reminder to look out for one another, keep the conversation going and reach out for support when it’s needed.
“As a Council, we’re proud to support initiatives that help break down stigma and strengthen community connections, and it couldn’t come at a better time than in the lead up to World Mental Health Day.”
The tree located near the entrance to the Riverway precinct has been transformed into a vibrant landmark through the generosity of local business The Brilliant Group, who donated their labour required to bring the project to life, alongside PaintRight Townsville for their donation of blue Haymes paint.
For The Brilliant Group’s Lyndon Atkinson the meaning behind getting involved in the Blue Tree Project at Riverway is more personal.
“When I heard about the project, I was excited to be a part of it,” Mr. Atkinson said.
“The building industry is rife with people who take their own lives, so we want to pass on the knowledge that if you have problems, it’s important that you can share that with others by talking about it.
“My father passed away when I was 16, he took his own life and he was in the building industry; back then things could get on top of you, you couldn’t really talk to anyone about it, but the good thing now is everyone can talk to their mates and reach out.”
Originating in Western Australia, the Blue Tree Project encourages communities to paint dead trees blue as a visible reminder to talk openly about mental health, foster connection and help break down the stigma that can prevent people from seeking support.
Cr Batkovic said the project wouldn’t have been possible without the generosity of the community.
“The guys from the Brilliant Group – Lyndon, Annette and Manford didn’t hesitate at all when it came to jumping on board such an important project, and I’d like to thank PaintRight Townsville for their donation of the paint, as well as the Member for Thuringowa Natalie Marr and local QPS for their support too.”
The blue tree has been completed in the lead-up to World Mental Health Day on 10 October 2026 and will stand as a lasting reminder that no one has to face life’s challenges alone.
Council will be lighting up assets across the city to support World Mental health Day on 10-11 October 2026.
Anyone experiencing mental health challenges is encouraged to seek support from a trusted friend, family member, health professional or support service.
