Australian students prioritise career-aligned credentials as AI skills become ‘essential’, new report finds

Pure Public Relations

Key Facts:

  • 73% now believe they need credentials beyond a bachelor’s degree (up from 66% in 2024)

  • 84% say generative AI skills are critical for workplace success (up from 61%)

  • Interest in micro-credentials has doubled, up from 25% to 53% in one year

  • But only 32% report that universities are integrating AI into the curriculum “most or all of the time”

/Public Release.