Superfood Sensation Down Under: bibigo Launches Locally Crafted Fresh Kimchi Line in Australia

CJ Foods Oceania

Amidst the growing recognition of kimchi as a superfood with an array of health benefits, bibigo proudly announces the launch of its latest offering: a locally sourced range of fresh kimchi. This new line underscores bibigo’s commitment to providing authentic, high-quality Korean food to Australian consumers while promoting health and sustainability. Sourced from Australian farms, including cabbage, radish, green onion, and onion, this fresh product remains crisp and flavorful, ensuring that consumers all over Australia can relish the unique and authentic taste that has garnered global praise for years.

Kimchi, revered as a staple of Korean cuisine, has gained worldwide acclaim not only for its bold flavours and versatility but also for its numerous health benefits. As a cornerstone of Korean cooking, kimchi encompasses an assortment of different vegetable pickles that can be enjoyed as a side dish or used to enhance the flavour of various dishes. And indeed, it is rightly hailed as a superfood!

With its rich probiotic content and abundance of vitamins and antioxidants, kimchi has become highly sought after by Australians in recent years. Recognising the growing demand for locally sourced, fresh, high-quality kimchi, bibigo has meticulously crafted a line of Australian-made kimchi products to meet the discerning tastes of Aussie consumers who prioritise freshness above all else.

Drawing on thousands of years of culinary wisdom, bibigo’s all-new fresh kimchi range is specially formulated to cater to the most adventurous Aussie palates.

Kimchi’s versatility extends far beyond its flavour profile. Whether used as an alternative to relish, pickles, or sauerkraut, or added to staple dishes like fried rice or scrambled eggs, kimchi’s tangy, spicy, and savoury notes can pair with almost anything, even Aussie favourites like pies, steak and salad.

Available in both 400g and 900g SKUs, bibigo’s all-new fresh Kimchi is crafted using traditional methods and locally sourced ingredients, ensuring exceptional flavour and nutritional value.

Crafted with the freshest and crunchiest Australian-grown cabbage, along with bibigo’s secret seasoning and patented probiotics, this kimchi develops its refreshing and crisp taste as it ripens. And because it’s distributed immediately after local production, its freshness is guaranteed every time.

Locally sourced produce is typically harvested at its peak ripeness, ensuring optimal flavour and nutritional content. Fresh ingredients contribute to the superior taste and texture of kimchi, enhancing its overall quality.

In addition to tantalising taste buds, kimchi also boasts an array of health benefits. Kimchi is widely known to be rich with essential vitamins and minerals like vitamin K, vitamin C, folate, and potassium. And that’s not all! Garlic, ginger, and chilli peppers contribute to its antioxidant properties, which may help combat oxidative stress and inflammation.

Kimchi helps manage weight as part of a healthy diet. Low in calories and fat, kimchi is a great addition to a weight-conscious diet. The fibre content also helps in promoting a feeling of fullness. Kimchi contains capsaicin from chilli peppers, which may boost metabolism and contribute to weight management whilst the combination of garlic and chilli peppers helps to lower cholesterol levels and improve blood circulation.

bibigo fresh kimchi contains an Australian government patented Probiotic (CJLM119) that reduces gas emissions (carbon dioxide) during the fermentation process, thus prolonging freshness and enhancing taste quality does to mitigating against the strong sour taste that can result from overaging kimchi.

“We are excited to introduce our locally sourced fresh kimchi to the Australian market and inspire consumers to embark on a journey of taste and wellness with bibigo,” adds Eugene Cha, Managing Director of CJ Foods Oceania. “Whether enjoyed as a standalone side dish or incorporated into creative recipes, with our all-new fresh kimchi range, Australian consumers can savour the authentic kimchi flavours of Korea made with fresh cabbage sourced from farms in both Victoria and Queensland, while reaping the health benefits of this beloved dish.”

bibigo’s commitment to sourcing locally ensures freshness and sustainability while supporting local farmers and communities. By opting for locally sourced ingredients, bibigo also commits to reducing its carbon footprint and contributes to a more environmentally friendly food system.

Available in Asian grocery stores nationwide, bibigo’s fresh kimchi line offers consumers a convenient and delicious way to incorporate the benefits of kimchi into their daily meals, with further opportunities to expand into mainstream groceries.

The fermentation process imbues bibigo kimchi with its signature sour, salty, and tangy flavours, complemented by hints of sweetness and sharp acidity. Those seeking a fresh kimchi option can enjoy bibigo’s delicious offering straight from the pot or use it to elevate Aussie favourites like smashed avocado, scrambled eggs, burgers, hot dogs, tacos, pizza, potato salad, and even grilled cheese sandwiches.

That same process produces the good bacteria in kimchi that promotes gut health, helping your microbiome to thrive and fortifying you with a range of vitamins, minerals, and amino acids.

Join the thousands of Australians who’s wellbeing has benefited from this delicious Korean classic.

bibigo’s all-new fresh Kimchi joins their existing range of Korean-made kimchi, featuring an improved recipe, enhanced texture, and extended freshness for a deeper, richer, and more authentic flavour.

/Public Release.