Premier League and UEFA Champions League fever fuels huge Optus Sport growth
Optus Sports coverage of the Premier League and the UEFA Champions League has scored with viewers, with both seasons gripping action fuelling record audience numbers for Optus Sport.
Must-see matches in both Leagues, including Liverpools incredible 4-0 victory against Barcelona and Tottenhams equally historic away-win at Ajax, has seen Optus Sports activated customer numbers soar 50% year-on-year.
This mornings final round of the Premier League saw the highest ever viewing numbers for Optus Sport, eclipsing last years FIFA World Cup, with customers streaming to watch Manchester City pip Liverpool to the title.
Optus Sport has also enjoyed its biggest ever week, with unique weekly viewers up +130% in the past week compared to the same week last season.
Corin Dimopoulos, Optus Head of TV and Content, revealed that European football fever is gripping Optus fans with sign-ups to Optus Sport swelling dramatically ahead of an all-English Champions League final and the FIFA Womens World Cup 2019 in France next month.
Were thrilled with the strong growth of Optus Sport viewers this year and the fantastic feedback weve received from fans across the country, Mr Dimopoulos said.
This season has delivered non-stop, jaw-dropping moments from the worlds most popular game, and were delighted to see a record number of fans signing up to Optus Sport ahead of the must-see Champions League final on Sunday June 2 and the launch of the spectacular FIFA Womens World Cup 2019 on Saturday June 8 (AEST).
Im proud of our coverage and the work of our excellent production crew and very dedicated on-air hosts and commentators, such as Mark Schwarzer, Michael Bridges, Mel McLaughlin, Ned Zelic and Richard Bayliss.
Optus holds the rights to Premier League, the UEFA Champions League and the UEFA Europa League, and in the last year has streamed over 1,000 hours of football.
Audience numbers are up more than 100% year-on-year, thanks to addition of UEFA Champions League, UEFA Europa League, and UEFA Nations League content
Sign-ups to Optus Sport are up +50% year-on-year
Volume of games on Optus Sport has almost tripled almost 3x games a day on average
And the numbers are soaring across social media too. The Optus Sport social platforms have had a 65% year-on-year increase in followers, while in the last fortnight alone a Lionel Messi goal posted on the Optus Sport Facebook page recorded a massive 300,000 organic views and a Vincent Kompany goal 292,000 organic views.
All the Optus Sport action can be viewed on the big-screen via Fetch, Apple TV, Apple Airplay, Chromecast, Amazon Fire TV or Xbox, or on-the-go via tablets, mobile, desktop or laptop.
Optus Sport is available as an optional extra on eligible Optus plans for no extra cost. Non-Optus customers, and Optus customers who are ineligible for a monthly subscription at no added cost, may subscribe to Optus Sport for $14.99 per month.
OPTUS SPORT VIEWING
UEFA Europa League Final: Thursday May 30
Champions League Final: Sunday 2 June
Nations League Finals: Thursday 6 June Monday June 10
FIFA Womens World Cup 2019: Saturday 8 June Monday 8 July (AEST)
