Hiroshima Businesses Discuss Ways to Adopt SDGs: UNITAR Association Seminar

with its members.

  • Hiroshima-based companies shared ideas on how they may better reflect the SDGs in their businesses.
  • Hiroshima Bank and Maeda Housing spoke about their companies’ SDG efforts.

  • SDGs boxes displayed in an exhibit
    UNITAR

    14 June 2023, Hiroshima, Japan – On 5 June 2023, UNITAR Association held a Sustainable Development Goals (SDGs) Seminar for its supporting members in Hiroshima, Japan. Hiroshima companies gathered to reflect on the philosophical and practical lessons they’ve learned while integrating the SDGs into their businesses.

    Companies play a key role in promoting and advancing the SDGs. Hiroshima Bank, Hiroshima’s leading financial institution, spoke about the high carbon-dioxide emissions of the city’s manufacturing base and the Bank’s efforts to go carbon neutral.

    Maeda Housing, a renovation company which was locally awarded for its SDG efforts, offered personal perspectives on the SDGs: the company president’s early experience with asthma helped him recognize the importance of clean air while working on building sites as an adult and showed him the impact of construction materials on sustainability. Maeda Housing now works to incorporate holistic SDG concepts into its products.

    People say the SDGs are too big and far. When the then-US president announced that the US will land on the moon in the 60s, the US was short of technology. Yet his announcement encouraged engineers and they made it in the late 60s. Just like that, announcing the SDGs can push the world to be more focused on achieving the goals together.” – Shohei Shimizu, Executive Director, SDGs X Sotan Kyoiku Academia

    Companies also reflected on the challenges they face in incorporating SDGs into their businesses and potential solutions. They discussed ways to encourage idea-sharing for socially responsible solutions and to better calculate carbon dioxide emissions across their supply chain.


    UNITAR Association members discussing together
    UNITAR

    This seminar provided the companies with a space to learn from each other and inform their actions to help protect the planet and create a more sustainable future.

    More than half the companies with 100+ years of history are Japanese companies. The Japanese can think long-term. And yet, houses here lose their value over time, while in many other countries, old houses can have more value with renovation. We’d like to focus on the good point of Japan and produce value in old buildings.” -Masatomi Maeda, CEO, Maeda Housing Co., Ltd.

    UNITAR Association, the national committee of UNITAR in Japan, seeks to mobilize partnerships for SDGs through local advocacy and networking in Hiroshima. It holds events such as this seminar to facilitate steady cross-learning on the SDGs. Past events, held in close coordination with UNITAR Hiroshima Office, include an environmental seminar for Hiroshima businesses (in Japanese) and a seminar for an alumna of a leading Hiroshima high school about Japan’s role in serving the international community. They also highlighted local organizations’ SDG efforts in an “SDGs Relay” (in Japanese).

    About UNITAR

    The United Nations Institute for Training and Research (UNITAR) is a dedicated training arm of the United Nations. In 2021, UNITAR trained 370,139 learners around the world to support their actions for a better future. In addition to our headquarters in Geneva, we have offices in Hiroshima, New York, Bonn and various networks around the world.

    One of the eight divisions of UNITAR, the Division for Prosperity, based in the Hiroshima Office and Geneva Headquarters, seeks to shape an inclusive, sustainable and prosperous world. World-class learning and knowledge-sharing services on entrepreneurship, leadership, finance and trade, digital technologies, and nuclear disarmament and non-proliferation are offered. We empower individuals from developing countries – especially women and young people – to address inequalities. Our alumni are making a difference in least-developed countries, countries emerging from conflict, and small-island developing states.

    About UNITAR Association

    UNITAR Association is the national committee of UNITAR in Japan since 2019. It contributes to the SDGs through local advocacy and networking. UNITAR Association and UNITAR Hiroshima Office work together to conduct outreach, build partnerships with entities in Japan and host public events to raise awareness and interest among the Japanese public in international cooperation and peace. To date, UNITAR Association has 44 individual and 25 organization members, including residents of Hiroshima and organizations from the private and public sectors.

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