Many Australians in business would like to put all their challenges and learnings into a book, but they don’t quite know how to do this.
Even outlining and planning a book is a foreign affair, and fair enough. It’s not easy to write a book.
Fortunately, Business Author Academy’s Jennifer Lancaster, a writer herself, has put the lessons gleaned during 12 years of book publishing into a new course.
Book Creation Success covers:
1. Why write a book? (for business or career)
2. Learning the truth about self-publishing
3. Researching and writing a book
4. Book production
5. Administration of print on demand
6. Know the legal aspects
7. Preparing for launch
There is a big focus in the course on being ready for launch day and taking action by filling in a ‘book business plan’. This is because many of the authors Jennifer talks to have admitted not being ready for the marketing, media and budgeting part of publishing.
Most of us have seen friends who go rushing into publishing because they are excited about seeing their ‘book baby’ in the world. Without the right preparation though, Jennifer says, “We won’t get good sales and reviews for our book if it has not been properly edited or designed”.
She provides guidelines on the types of editing, typical costs, and book design tips in her course, so the author can be fully informed of all reasonable costs. The full course is available at an early birds price.
