Reel In Million Dollar Fish And Turn Your Catch Into Cash

NT Government

1 October 2021

Hooking a barra in the Territory is about to make some lucky fishos a lot richer as Season 7 of Million Dollar Fish officially opens today.

For Season 7, 100 barramundi worth $10,000 each have been released across all five fishing regions in the Top End including the Tiwi Islands, Darwin, Katherine, Kakadu and Arnhem Land.

The popular fishing competition, underwritten by SportsBet, is back with a record pool of prize money up for grabs, including a total of eight red-tagged Million Dollar Fish now released in Territory waterways (one for this season, and seven from previous seasons, which remain active).

Over the course of the competition, at least one Million Dollar Fish has now been released in each of the five fishing regions.

Each time a registered angler hooks a $10,000 fish, an additional $1000 will be donated to an official charity partner of Million Dollar Fish Season 7.

Big Fish Gear have designed a unique, collector’s edition fishing shirt for Season 7, with the popular merchandise now a staple in any mad keen fisho’s wardrobe. The shirt is available to purchase from Big Fish Gear and a range of Darwin businesses.

Fishos who register for Million Dollar Fish automatically go into the Lucky Prize Pool for the chance to win a swag of great prizes every month such as Shimano fishing combos, Britz campervan getaways, Engel fridges and freezers, Top End holidays and experiences, and much more.

To celebrate the start of Season 7, there will be a special Million Dollar Fish event at Anaconda in Jape Homemaker Village, Darwin, this Saturday from 9am until noon. Eager fishos can score 20-50 per cent off storewide, go in the pool to win a $4,500 fishing prize, enjoy giveaways and a barra-smoking demo, and even take advantage of a free reel spooling.

To register for free or to find out more, go to [https://www.milliondollarfish.com.au].

Quotes from Minister for Major Events Natasha Fyles:

“Lucky Season 7 of Million Dollar Fish is the perfect opportunity for fishers to achieve a Territory first and catch the elusive $1 million prize.

“Million Dollar Fish pumps significant cash into our communities with independent research showing Season 6 generated an economic benefit of $41.3 million across the Territory.

“With round four of the Territory Tourism Voucher set to coincide with the upcoming shoulder season, there’s never been a better time to book a fishing charter for the chance to bag a million dollars.”

Quotes from SportsBet External Affairs Manager Brad Fanning:

“Million Dollar Fish keeps getting better each year, and Season 7 is no different with more $1 million tagged barra now swimming around than ever before.

“Over the years we’ve seen dozens of local and interstate fishos cash in through the competition by hooking prize-tagged barra. This year we hope we can present one lucky angler with a cheque for $1 million and change their life!

“Registering doesn’t cost a cent, and you also go in the draw to win more than $61,000 worth of epic prizes throughout the season. Make sure you sign up now for Australia’s richest fishing competition for the chance to become a millionaire. You’ve got to be registered to be able to claim any prizes or money!”

/Public Release. View in full here.