Tourism Boost Adds Value to Festive Season

NT Government

The Territory Labor Government has announced two new tourism packages to enhance the Territory and support tourism development with $1.1 million in funding.

Regional and town councils will be eligible for up to $100,000 in grant funding to improve the tourism experience for visitors to town centres under the $1 million Tourism Town Asset Program.

The Territory Government will provide 75 per cent funding for identified projects while councils will be required to provide a minimum of 25 per cent of the cost.

Successful projects must demonstrate how the new experience will deliver benefits to the region and align with a relevant regional Destination Management Plan or tourism strategy.

Meanwhile, the Territory Government is launching a $100,000 Tourism Evening Experiences grant program to incentivise Territory tourism operators to develop tourism experiences after the sun sets.

This competitive grant round will offer funding up to $14,500 to a single successful operator in tourism regions including Darwin, Alice Springs, Tennant Creek, Katherine, Lasseter, Kakadu and Arnhem Land.

Successful projects must be a new visitor experience that can accommodate unmet demand in the region, provide a seasonal offering, deliver positive visitor reviews and increase visitor numbers.

Priority will be given to applicants who demonstrate the greatest need for visitor enhancement and align their experience with a regional Destination Management Plan or tourism strategy including the NT Drive Strategy 2021-2030, the Northern Territory Aboriginal Tourism Strategy 2020-2030 or the NT’s Tourism Industry Strategy 2030.

Applications for the Tourism Evening Experiences program close on January 31 at 4pm with projects to be completed by 30 June 2022.

Applications for the Tourism Town Asset Program close on February 11 at 4pm with projects to be completed by 30 June 2022.

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